Understand your current visibility
Review your website, brand representation, priority topics and the available search and AI discovery signals.
AEO / GEO / LLM OPTIMISATION
Be understood
in AI search.
Make your expertise easier to discover in AI-powered search and answer experiences. Drip Ranks combines answer engine optimisation (AEO), generative engine optimisation (GEO) and LLM-aware content with the technical SEO foundations your website needs.
Discuss AI searchWHAT AI SEARCH OPTIMISATION MEANS
Clear signals.
Useful answers.
People increasingly use AI-assisted tools to explore topics and find recommendations. AEO and GEO describe work that can help your brand and information be easier for search systems to understand and surface. LLM optimisation focuses on making your organisation, expertise and content clear to language models.
These are evolving practices, not guaranteed placement tactics. We start with durable fundamentals: a technically sound website, helpful and original content, clear entity information, and credible sources.
HOW WE APPROACH THE WORK
Strengthen the information
Clarify important entities, service information, expert perspectives and content that answers real customer questions.
Improve discoverability
Address technical accessibility, internal linking, structured data and the sources that establish context and credibility.
Measure what is measurable
Monitor relevant organic results and available citations. Platform reporting and AI responses can vary and change.
A PRACTICAL, MEASURABLE SCOPE
Strengthen what you can control. Be candid about what you can’t.
AI answer products change quickly, and their responses can vary by query, context and platform. We focus the work on durable foundations that also help people: accessible pages, clear explanations, trustworthy sourcing and well-structured information.
Understand the starting point
Agree important audiences and topics, inspect the relevant site information and review available examples of discovery or citations.
Clarify expertise and answers
Improve useful pages, service descriptions and entity information so readers and systems can better interpret the organisation.
Track available signals
Review organic search performance and agreed AI visibility observations, noting that products and measurement capabilities can change.
WHAT THE ENGAGEMENT CAN INCLUDE
Foundations first.
No citation promises.
Scope may include a review of key pages, answer-focused content recommendations, entity and brand clarity, technical accessibility, relevant structured data and a measurement plan. Specific recommendations depend on the business, website and available evidence.
This work is intended to complement SEO, not replace it. It is a fit for teams that want to improve the quality and clarity of their information; it is not a guarantee of inclusion, rankings, citations or leads in any AI product.
Related: content SEO, technical SEO and SEO audits. Explore practical indexation checks in our guide to why pages may not be indexed.
BUILD ON INFORMATION PEOPLE CAN TRUST
Clear source material
is the useful foundation.
AI search optimisation cannot make thin or unsupported information trustworthy. Start with pages that explain what the organisation does, who it serves, how its services work and what evidence supports its claims. Keep important facts consistent across the site and make it straightforward for visitors to find the original source.
For question-led content, answer the actual question directly, add the context a reader needs and link to relevant supporting pages. Structured data can help describe content when it is accurate and appropriate, but it does not force an AI system to cite or recommend a business.
Because AI products and their reporting change, an engagement should record the observation method and date when monitoring examples. Treat those observations as one imperfect signal beside organic search and meaningful business measures, not as a stable score or guaranteed channel.
Good measurement needs a defined audience, topic set and review cadence. A handful of one-off prompts cannot prove broad visibility or causation. We explain what was checked, what changed and what remains uncertain, so the next recommendation is useful even when no citation data is available.
COMMON QUESTIONS
AI search, explained.
Can an agency guarantee AI citations?
No. AI-generated answers and citations depend on systems outside an agency's control. We can improve your content and technical foundations and report on available visibility signals, but cannot promise inclusion, recommendations or leads.
Do AEO and GEO replace SEO?
No. They complement SEO. Accessible pages, useful content, clear expertise and sound technical foundations remain important across traditional and AI-assisted discovery.
What does LLM optimisation involve?
It involves improving how clearly a business, its services and expertise are represented in content and relevant sources, alongside technical and entity signals that support machine interpretation. The work depends on your website and goals.
Can you guarantee that AI tools will mention our business?
No. AI products choose what to show and may change their systems or outputs. The work can improve clarity and underlying discoverability, but cannot promise a mention, citation or recommendation.
How do you measure AI search visibility?
Measurement depends on the platform and available reporting. We can agree a repeatable set of observations alongside established organic-search measures, and explain the limits of those observations.
READY TO BE MORE DISCOVERABLE?